The Snowboarder Magazine ad staff just put together a week long "round table" with some of the most respectable members of the snowboard marketing community and I was lucky enough to be invited. As Shaun White played in his own personal backcountry half-pipe just a few miles away, we discussed how to keep our industry alive and even more importantly, how we can keep our jobs. On Day 2 the group had a collective epiphany: fire everybody and focus all marketing budgets on ourselves! Welcome to "The Re-Session". Fuck you bitches!
Here's a little sample of some of the hard work we put in last week, trying to save our industry..